How did you attract/address your audience?

the feedback we received from helped our film become more clear. the feedback made us make additions and removals to make the film more clear to the audience. we also had to re shoot some parts of our film as a result of the feedback. we felt that the song added a more menacing touch to the film and it was well received not only because it was conventional but also because it is a modern song. although our target audience did not know what our genre was the way in which the character was worried about the phone call emphasised how menacing the film was to the audience. the breaks in the scene created tension in the scene and narration made it more clear as the feedback showed. some of the people failed to realise that the film was a psychological horror. we anticipated this as many psychological horrors are hard to identify at the beginning.